Strategic Websites: Beautifully Designed, Purposefully Developed.

Is a strategic website right for your business?

Merkados™ is born as an idea to change the way in which businesses approached their online presence. If you have ever questioned  if your website design and Internet marketing strategies are providing you a maximized ROI, you would appreciate Merkados' services. Our mission is simple: through marketing-driven design and development, we procure maximizing the value of our client's interactive presence.

Digital Media Strategy - Merkados

Where should I start?

You probably already understand the importance of having a web precense and a website. Have you asked the following questions:

  • What is the main purpose that my website is to accomplish for my business?
  • What is the target audience of my business?

The answer to these questions will give you a frame of reference for the strategy that will drive your web design project.

Once you know what strategy you want to use, you should have a clear idea of the kind of digital media that you want to create.

Custom Web Site Design, Development and Deployment. 

So let's say that you just started your own business, but you need to start advertising in order to increase your prospect base. One of the best ways to do that is to have your own website. Our web designers will research your project and come up with the best combination of looks & marketing to catapult your site to the next level. Most importantly, our websites are designed to become the cornerstone of your marketing efforts. A newspaper ad runs once and is not easily measured. A Merkados' website measures your daily traffic, sends you email alerts about how it is performing and is for you to keep forever.

Website Maintenance - Webmaster Services

As a business owner you want to focus in your business, but have the necessary flexibility to administrate as much as you want within your website. Let your webmaster deal with anything else. Administrating email accounts, creating databases, removing subdomains, redirecting dns and even implementing SEO techniques on your own can be distracting from your business' goals.

At Merkados we provide you with the webmaster support that you need so that you can focus on what you really like. Website maintenance is extremely important to generate recurring traffic. If you design your website and forget about it for months, your chances of success decrease rapidly. Don't let that happen. Our webmaster services are reliable, fast and won't break the bank.

Web Strategy Services

Online Marketing is more relevant than ever before. With the internet growing at a rate faster than an estimated 3500 websites per day, no matter what you do you will never be able to see it all. The same applies to your prospects. Your potential clients are out there. Lets face it, the chances of them bumping into your site by accident are awefully small. That is why you need internet marketing. The approach in a hunting safari would be evident: One bullet - one elephant - go home. The most successful businesses implement marketing plans that take them where they want to go.

Our specialized strategic services usually include making a website search engine friendly and also user-friendly. By using your website effectively as a marketing tool for your business you will find new horizons that you thought were impossible.

Strategic PhaseONE

PhaseONE is the first step for an optimized online web presence. PhaseONE will determine the healthiness of your site and provide you with all the information you need to correct your visibility problems and enjoy a maximized Internet approach. PhaseONE is the foundation of your Interactive Marketing presence. PhaseONE consists of the following components:

  1. Baseline Analysis
    1. Technical Audit (TA REPORT)
    2. Competitive Intelligence (CINTEL REPORT)
    3. Usability Analysis (USABILITY REPORT)
  2. Strategic Coaching Sessions
    1. One-on-One 30 minute strategy coaching sessions
  3. Strategic Implementation
    1. Analytics Setup with Automatic eMail Reporting Setup
    2. Webmaster Central Tool Setup
    3. Custom robots.txt file creation
    4. Custom sitemaps.xml file creation

Request a professional PhaseONE™ quote today.